SBI ASSOCIATE BANKS CLERKS EXAM 2011 Marketing Aptitude/Computer Knowledge

1. A keyboard is this kind of device— input

2. IT stands for— information Technology

3. Which of the following refers to the fastest, biggest and most expensive computers? Supercomputers

4. A collection of related information sorted and dealt with as a unit is a— file

5. The process of a computer receiving information from a server on the Internet is known as— downloading

6. Which part of the computer helps to store information? Disk drive

7. ………………is the process of carrying out commands. Executing

8. The role of a………generally is to determine a buyer’s needs and match it to the correct hardware and software.

computer sales representative

9. Which of the following groups consist of only output devices? Plotter, Printer, Monitor

10. The rectangular area of the screen that displays a program, data, and/or information is a— window

11. A ………contains commands that can be selected. menu

12. An error is also known as— bug

13. Arithmetic Operations— include addition, subtraction, multiplication and division

14. Sending an e-mail is similar to—writing a letter

15. Promotion in Marketing means— selling the products through various means

16. Microsoft Word is an example of— a processing device

17. Sources of Sales Leads are—  (A) Data Mining (B) Market Research (C) Media Outlets (D) Promotional Programs (E) All of these Ans : (E)

18. Any data or instruction entered into the memory of a computer is considered as— storage

19. Which part of the computer displays the work done? monitor

20. One of the methods for Market Monitoring is— to monitor media outlets

21. A series of instructions that tells a computer what to do and how to do it is called a— program

22. Effective marketing helps in— (A) developing new products (B) creating a competitive environment (C) building demand for products (D) All of these ans D

23. Which is the part of a computer that one can touch and feel? Hardware

24. A Call in Marketing means— to call on prospective customers

25. Delivery Channel means— places where products are made available to the buyers

26. Processing involves— transforming input into output

27. One of the following is a target group for the marketing of Internet Banking. All the computer educated customers

28. Innovation mean—(A) Product Designing (B) New ideas (C) Impulse (D) Both (A) and (B)  ans.(D)

29. One of the following is a target group for the marketing of educational loan. Students

30. Service after sale is not the function of— Marketing staff

31. If done through………the rural marketing would be more effective. village fairs

32. Market Survey means— Market Research

33. ………can be done through digital Banking? Mobile phone

34. A good seller should have the following quality/qualities? (A) Devotion to the work (B) Submissive (C) Sympathy (D) All of these Ans : (D)

35. The rural marketing is not required because— (A) rural people do not understand marketing (B) its not practical from the cost point of view (C) it is sheer wastage of time (D) All are wrong Ans : (D)

36. Planned-cost service means— Extra profit on the same cost

37. The aim of successful marketing is— All of these

38. The networking becomes……through networking. Easy

39. Regulations that arise to ensure that firms take responsibility for the social costs of their products or production processes stem from which reason for government legislation of business?  To protect the interests of society

40. A “three-day cooling off period” in which buyers can cancel a contract after re-thinking it is to protect the consumer from:  high pressure selling